Simple, Transparent Pricing

Choose the plan that's right for you. Start with the free assessment, then unlock premium features to deepen your growth.

Monthly
Annually (Save 14%)
Free
Get started with the basics
$0

Forever free

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What's Included

  • Free personality assessment
  • Instant results & archetype discovery
  • Basic personalized insights
  • View your leading archetypes
  • Mentorship & coaching
  • Premium nurturing content
  • Create groups (up to 6 people)
  • Advanced analytics
  • Priority support
Most Popular
Premium
For growth-focused individuals & families
$29/month

or $300/year (billed annually)

Save $48 when billed annually

Start Free Trial

Everything in Free, plus:

  • Expert mentorship & 1-on-1 coaching
  • Nurturing content library
  • Create and manage groups (up to 6 people)
  • Perfect for families and small teams
  • Group archetype insights & dynamics
  • Retake assessments & track progress
  • Advanced personalization
  • Priority email support
  • Exclusive community access

Frequently Asked Questions

Can I change my plan anytime?

Yes! You can upgrade or downgrade your plan at any time. Changes take effect on your next billing cycle. If you upgrade mid-cycle, we'll prorate your payment.

What happens when my free trial ends?

When your 7-day free trial ends, you'll need to enter a payment method to continue accessing premium features. Your subscription will renew automatically each month (or year) unless you cancel.

Is there a commitment required?

No long-term contracts required! Premium members can cancel anytime, effective at the end of their current billing period. Your data and results are always yours.

What payment methods do you accept?

We accept all major credit cards (Visa, Mastercard, American Express) and debit cards through Stripe. Payments are secure and encrypted.

How many people can be in a Premium group?

Premium plans allow you to create groups with up to 6 people. This is perfect for families, small teams, or close friend groups. Each member gets their own assessment results and insights.

What if I need more than 6 people in a group?

Great question! Contact our team at hello@lawofimportance.com about enterprise or team plans for larger organizations.

Do you offer refunds?

We offer a 7-day money-back guarantee for new Premium subscribers. If you're not satisfied for any reason, contact our support team and we'll refund your first month.

Full Feature Comparison

FeatureFreePremium
Personality Assessment
Instant Results
Basic Insights
Expert Mentorship
Coaching Sessions
Content Library
Group Creation
Up to 6 Group Members
Group Analytics
Progress Tracking
Retake Assessments
Priority Support
Community Access

Ready to grow with Importance Code?

Start with the free assessment today. Upgrade to Premium anytime to unlock mentorship, exclusive content, and group features.